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Your Babywearing Specialist
Bring your child along to try out our complete range of baby slings, wraps & carriers. Get one properly fitted to your needs before you purchase.

Baby Slings & Carriers Babywearing Specialist Showroom at Jalan Pemimpin
Addr: 39 Jalan Pemimpin,
#06-01, Tai Lee Building
(near Marymount MRT)
Phone: (65) 6397 6691
Opening Hours
Mon,Tue,Thu,Fri & Sat 10am to 6pm
closed on Wed, Sun & PH

Welcome to Baby Slings & Carriers

Your Baby Slings, Baby Wraps & Soft Structured Baby Carriers Specialist Store

Baby Ring Slings
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Get Professional help to get a Carrier, Sling or Wrap fitted to your Needs

Button for Booking a Baby Carrier Fitting Session Deciding between a sling, wrap or carrier, or even between carrier brands can be daunting for anyone. If you are unsure and want an unbiased expert opinion and a personalized fitting, we offer fitting & advisory services before you make a purchase at our physical showroom.

We have over 10 years of hands-on babywearing fitting experience & keep up with the latest deveopments in evidence-based babywearing, ergonomics & baby development.

Priority for services by our expert consultants is given to our online booking.

Get Support for a Sling, Wrap or Carrier you have purchased from Us

Button for Booking a Baby Carrier Support Session If you had purchased a regular priced carrier with us, your Babywearer's Privilege Card gives you access to our expert babywearing support & consultation services on your carrier at our premises for up to 3 times within 2 years, at no extra cost.

To book your free support session, please book your appointment here & present your Privilege Card for verification before the session.

Book now to ensure we have a consultant on hand to help you. Priority will be given to booked appointments.


Thank you for 10 years of Babywearing Love 

Baby Slings & Carriers Makeshift store at Thomson Plaza in 2008We are 10 years old this year and are happy to hit this milestone! The initial years were all about educating parents on the benefits of babywearing, dispeling myths, educating people on babywearing ergonomics and safety.

From modest beginnings with a simple website and a 70 sq feet brick-and-mortar store where we offered only one ring sling brand and one soft-structured carrier brand (because there were few options then), we are proud to now operate a 1400 sq feet showroom dedicated to a huge range of babywearing products, while embracing the same humble belief of helping parents babywear, according to their own lifestyle and preferences (unless it violates safety and ergonomics!).

Baby Slings & Carriers at Novena Square 2 Throughout the years with thousands of personalized fittings on different profiles of parents and babies, we have built a humble reputation among parents for our professional and unbiased judgement so that they can truly find something comfortable that works for them.  

Because of our deep intimate knowledge of our baby slings, wraps and carriers and your baby's developments, we are able to stock the best of breed babywearing products so you can be sure you will be able to find something ergonomically superior that will work for you. 

Many of our customers and suppliers have become our personal friends, and most recently we have also worked with Die Trageschule to offer Babywearing Consultancy Workshops to bring together the best babywearing consultancy professionals in Asia, to continually keep up with the latest in evidence-based babywearing knowledge.

Baby Slings & Carriers at Jalan Pemimpin Showroom

We are proud to continue serving customers the same way you and your babies (and us) have always enjoyed. Your baby's safety, optimal development and ergonomics as well as that of yours will always be our ultimate priority!

Daily Giveaways for Month of May 2017

Without you, this milestone will not have been possible, and to thank you for your support and love, we will be having Daily Giveaways on our Facebook, as well as special 10th Anniversary Specials on our website and physical showroom. Information on Daily Giveaways can be found below. 

Information Baby Slings & Carriers 10th Anniversary Daily Giveaways on FaceBook 

We will be having DAILY GIVEAWAYS on FaceBook in the entire month of May 2017 with items available for sale in our showroom, including baby slings, wraps and carriers, babywearing products, baby safety products, baby stroller accessories, baby car accessories, toys and more.  

It is easy to join. Just watch out for the post on each day's giveaway at 10am (Singapore time) between 1st to 31st May. Like & Share that day's post. Your shared post must be set to "public" for us to verify your entry. If you think any of your friends will like to participate in our Giveaway, please tag them as you chance will increase with each friend tagged in your "Like & Share"of our Giveaway post of that day.


Terms & Conditions
  • BSC 10th Anniversary of Babywearing Love Daily Giveaway post for each day will be scheduled at 10am Singapore time each day, and entries will be accepted until 1159hrs on that same day. All BSC 10th Anniversary of Babywearing Love Daily Giveaway posts can be recognized by #BSCis10DailyGiveaway
  • Winner(s) of that day's BSC 10th Anniversary of Babywearing Love Daily Giveaway will be announced the next day at 11am on FaceBook. 
  • BSC 10th Anniversary of Babywearing Love Daily Giveaway is open to all fans on our FaceBook page for most items. There will be some Daily Giveaways that are open only to Singapore residents due to size of the item or cross-border brand limits. Please check individual post for any such conditions. 
  • Typically for small giveaway items, we will mail the item at our cost to the winner using standard Singpost regular mail. However, some items (typically larger ones) may incur a shipping charge. All these will be spelt out in the individual Giveaway post.  
  • All BSC 10th Anniversary of Babywearing Love Daily Giveaway items will be gifted as described and cannot be exchanged for any other items or cash. 
  • No warranty shall apply for products given out during our BSC 10th Anniversary of Babywearing Love Daily Giveaway.
  • Items won and not claimed by winners by 30th June 2017 will be forfeited. 

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